Ceramic

Steel

Fold

Oyster

Rolex, originally founded in 1905 by Hans Wilsdorf, stands as a paragon of horological excellence and timeless style. This Swiss watchmaking legend has consistently set the standard for precision, durability, and prestige. Rolex watches are renowned for their enduring value, making them both exceptional timekeepers and coveted collector's items. With iconic designs like the Rolex Submariner, Rolex Datejust, and Rolex Day-Date, this brand epitomizes luxury craftsmanship and innovation.

Rolex

Chronograph

Sapphire

Introduced at Baselworld in 2016, the reference 116500 demonstrates Rolex’s unparalleled mastery of noticeably advancing collections while still nodding to the past. Replacing the 116520, this updated Daytona is most easily distinguished by its black Cerachrom bezel, as seen on both the white and black dial variants. Though Rolex had fitted Daytona models with Cerachrom bezels in the past, the 116500’s release marks their first instance of doing so on a stainless steel model. 

The reference is also representative of a return to form, as its dial features contrasting subdial surrounds similar to that of the Zenith Daytona. Paired with a black ceramic bezel, this most modern watch channels the spirit of even earlier Daytona’s fitted with black acrylic bezels, making it the ultimate horological marriage of 1970s flair and today’s advanced engineering. After having been anticipated for years by collectors, prior to its release, it’s now firmly positioned as the brand’s most desirable model.


White

Unisex

Automatic

Daytona "Panda" / Ceramic / White

None

Daytona

Bronze Gold

Titanium

Omega, with its origins dating back to 1848, has been synonymous with precision and innovation in watchmaking. Founded by Louis Brandt originally as La Generale Watch Co., in La Chaux-de-Fonds, this Swiss brand ultimately grew to have a rich heritage in space exploration, having been the official timepiece of NASA missions. Omega's legacy includes iconic models like the Speedmaster, Seamaster, and Constellation, all celebrated for their performance and design. With a commitment to excellence, Omega continues to push the boundaries of horological achievement.

Omega

Green

Seamaster Diver 300M Master Co-Axial 42 Titanium / Bronze Gold / Green / Bracelet

Seamaster Diver 300M

Carbon

Tudor, with its inception dating back to 1926, is a brand steeped in heritage and craftsmanship. Founded by Hans Wilsdorf (yes, that Hans Wildorf), Tudor is often considered the sibling brand to Rolex, known for its reliability and affordability. The Tudor Black Bay and Tudor Pelagos, offer a distinctive blend of vintage charm and contemporary performance. With its own unique identity, Tudor appeals to those seeking both history and innovation in their timepieces.

Tudor

Black

Men's

Pelagos FXD - Alinghi Red Bull Racing

Pelagos

White Gold

Rubber

Oysterflex

Date

The Rolex Yacht-Master 42 reference 226659-0002 was introduced at Baselworld 2019. It features a white gold case measuring 42 mm across, and is fitted with a matt black Cerachrom bezel insert in ceramic. This model is powered by the the self-winding caliber 3235 movement.

Yacht-Master 42 White Gold / Black / Oysterflex

Yacht-Master

Aluminum

Yellow Gold

Buckle

Gray

Alligator

The Tudor Black Bay 58 reference M79018V-0001 was introduced in 2021. This Black Bay has an 18k yellow gold case, paired with a green bezel and dial. It is delivered with an alligator strap and complimentary fabric strap.

Black Bay Fifty-Eight 39 Yellow Gold / Aluminum / Green / Strap

Black Bay

Black Bay 41 Steel / Red / Black / Oyster

Leather

Panerai, established in 1860 in Florence, Italy by Giovanni Panerai, has a storied history rooted in military heritage. The Panerai Luminor and Panerai Radiomir are two of the most popular models, recognized for their bold aesthetics and functionality. With a commitment to precision and durability, Panerai remains a favorite among enthusiasts seeking adventure and style. Some of the biggest fans of Panerai have even given themselves a name—Paneristi.

Panerai

Chronometer

Introduced at SIHH 2012, the Radiomir Black Seal Logo is -alongside the PAM210- the entry-level model of the Radiomir collection. Its closed caseback hides caliber OP II, the traditional Unitas-based hand-wound movement. It deserves the 'Logo' moniker by having the OP logo at six.

Manual

Radiomir Black Seal Logo

Arabic

Radiomir

Double-Fold

Silver

Seamaster Aqua Terra 150M Master Chronometer 41 Stainless Steel / Green / Bracelet

Aqua Terra

Blue

Datejust 36 Smooth / Blue / Oyster

Datejust

Rotating

Introduced in 2020, the Rolex Submariner reference 124060-0001 has a stainless steel case measuring 41 mm across, which is ever-so slightly larger than the previous generation. Power comes from the self-winding caliber 3230.

Submariner 41 No Date

Submariner

Silvered

Black Bay GMT Steel / Opaline / Bracelet

Black Bay 54 Steel / Blue / Bracelet

Radiomir Officine 3 Days 45 Steel / Black / Arabic / Strap

Grand Seiko, launched in 1960 as the brainchild of the Seiko Corporation, is a Japanese brand celebrated for its unrivaled craftsmanship and precision. Established as a subsidiary of Seiko, Grand Seiko has carved a niche for itself by creating watches that achieve extraordinary accuracy while exuding timeless beauty. The brand's iconic collections, including the ethereal Snowflake and the iconic Heritage series, along with the unrivaled accuracy of the Grand Seiko Spring Drive, are testaments to Grand Seiko's commitment to both artistic mastery and technological innovation.  Rooted in the spirit of the "Grand Seiko Standard," the brand consistently sets the bar for Japanese watchmaking excellence.

Grand Seiko

Power Reserve

Heritage Steel / Katana

Heritage

Seamaster Planet Ocean 600M Co-Axial 43.5 Master Chronometer GMT Stainless Steel / Black White / Alligator

Seamaster Planet Ocean

Seamaster Diver 300M Master Co-Axial 42 Stainless Steel / Gray /  Rubber

GMT-Master II 'Bruce Wayne' Steel / Ceramic / Oyster

GMT-Master II

Rose Gold

Jubilee

Women's

Lady-Datejust 28 Two-Tone / Fluted / White / Roman / Jubilee

Roman

Lady-Datejust

GMT-Master II "Batgirl"

Speedmaster Professional Moonwatch Acrylic / Display Back

Speedmaster

Seamaster Planet Ocean 600M Co-Axial 43.5 Master Chronometer GMT Stainless Steel / Black White / Bracelet

Introduced in 2021, the Rolex Explorer II reference 226570-0001 has a stainless steel case measuring 42 mm across, housing the self-winding caliber 3285. This reference features a white dial. 

Explorer II White

Explorer II

Seamaster Diver 300M Master Co-Axial 43.5 Ceramic / Titanium / Black / Rubber

Elegance Collection Spring Drive Omiwatari

Elegance

The Tudor Pelagos reference 25600TN-0001 features a titanium case and a black dial plus matching ceramic bezel insert. It's fitted with a titanium bracelet and supplied with an additional rubber strap. Unlike its short-lived predecessor, it is powered by an in-house Tudor movement.

Pelagos / Black

Lady-Datejust 26 Steel / Fluted / Silvered Jubilee-Motif / Diamond-Set / Jubilee

Diamond-Set

Burgundy

Black Bay Fifty-Eight Burgundy / 5-Link Bracelet

Hublot, launched by Carlo Crocco in 1980, became iconic by fusing unconventional materials with innovative design. The brand's iconic collections, like the Big Bang and Fusion, showcase Hublot's commitment to audacious creativity and precision. With a legacy of pushing the boundaries of horology along with its many shoutouts in popular culture, Hublot remains a symbol of contemporary elegance and innovation.

Hublot

Skeletonized

Classic Fusion Aerofusion Chronograph 45 Titanium / Skeletonized / Strap

Classic Fusion

Seamaster Planet Ocean 600M Co-Axial 45.5 Master Chronometer Chronograph Stainless Steel / Gray / Bracelet

Radiomir Officine 3 Days Stainless Steel / Blue

Tag Heuer, founded in 1860 in St-Imier, Switzerland, is a brand synonymous with motorsports and precision timekeeping. Established by Edouard Heuer, Tag Heuer has a rich history in creating chronographs and sports watches. Arguably, the brand's most iconic watch, the Monaco, was notably worn by Steve McQueen in the film “Le Mans” (1971). With a legacy that includes timing for Formula 1 races and the Olympics, Tag Heuer remains at the forefront of sports watchmaking.

Tag Heuer

Tourbillon

Carrera Calibre Heuer 02T 45 Chronograph Tourbillon Ceramic / Bracelet

Carrera

Classic Fusion 42 Chronograph Titanium / Blue

Datejust Turn-O-Graph Steel / Fluted / Black / Jubilee

Acrylic

Speedmaster Steel / Black / Tritium

Fabric

The black zirconium oxide ceramic dial, complemented by a matching ceramic 44.25 mm case with a brushed and polished ceramic case, features  striking 18K white gold applied indexes as well as two blackened subdials that distinguish the timepiece from its legendary predecessor, Omega's “Moonwatch” with three subdials.

Reference 31192445101003 was the first Dark Side of the Moon - a number of variations followed.

Speedmaster Dark Side of the Moon

Speedmaster Moonwatch Co-Axial Dark Side of the Moon /  Folding Clasp

Speedmaster Professional Moonwatch Racing / TinTin

Heritage Hi-Beat GMT "Urban Bamboo" 40 Steel / Green / Bracelet 

Smooth

The Rolex Oyster Perpetual 41 reference 124300-0005 was introduced in 2020. This watch has a stainless steel case of 41mm, which holds the self-winding caliber 3230. The dial is green.


Oyster Perpetual 41 Green

Oyster Perpetual

Big Bang Original Gold Ceramic 

Big Bang

Air-King 40

Air-King

Seamaster Planet Ocean 600M Co-Axial 42 Steel / Ceramic / Black / Arabic / Steel

Seamaster Diver 300M Green

Resin

Classic Fusion 45 Chronograph Ceramic / Blue / Rubber

Brown

Plexiglass

The Panerai PAM 673 was introduced in 2016. It features Panerai's Luminor 1950 style case paired with a historically-inspired 'Marina Militare'-signed dial. It is a limited edition of 1000 pieces.



Luminor 1950 3 Days Marina Militare

Luminor 1950

The Panerai Radiomir PAM00685 was introduced in late 2016, in anticipation of SIHH 2017. Inspired by early Radiomir models (3646), it features a distinct 12-sided engraved bezel, which closely resembles a see-through case back.

Reference PAM00687 is similar though fitted with a 'tropical' dial.

Radiomir 3 Days Acciaio Brevettato

Flyback

The Panerai Luminor 1950 3 Days Chrono Flyback Automatic Acciaio PAM 524 was introduced in 2013. It is powered by caliber 9100, an automatic chronograph with flyback and three days of power reserve.



Luminor 1950 44 3 Days Chrono Flyback Automatic Stainless Steel / Black

Speedmaster 57 Co-Axial Stainless Steel / Blue

Seamaster Planet Ocean 600M Co-Axial 45.5 Master Chronometer GMT Deep Black Blue

Classic Fusion Chronograph "Aero Womanity" 45 Black Ceramic / Skeletonized / Strap - Limited to 100 Pieces

GMT-Master II / Black

Mother-of-pearl

Speedmaster Co-Axial 38 Stainless Steel / MOP / Bracelet

Breitling, founded in 1884 in Saint-Imier, Switzerland by Léon Breitling, is known for their precision chronographs and aviation-inspired timepieces. Breitling has a strong history of creating top-notch instruments for both pilots and adventurers. The brand's most iconic models, the Navitimer and Superocean to name two, are celebrated for their robustness and functionality. With a commitment to performance and innovation, Breitling continues to be the choice of professionals in aviation and exploration.

Breitling

Superocean 42 Steel / Blue / Bracelet 

SuperOcean

Black Bay Chronograph / Black / Bracelet

Black Bay Chrono

Introduced in 2020, the Rolex Submariner reference 126613LB-0002 has a two tone stainless steel and yellow gold case measuring 41 mm across, which is ever-so slightly larger than the previous generation. Power comes from the self-winding caliber 3235. 

Submariner Date 41 "Bluesy"

Zenith was founded in 1865 in Le Locle, Switzerland by Georges Favre-Jacot. This Swiss watchmaker is arguably best known for its iconic El Primero movement, introduced in 1969. Zenith was so respected for this movement that, from 1988 - 2000, Rolex leveraged a version of it in their Daytona models. Zenith is currently owned by the luxury conglomerate, LVMH, headed by Bernard Arnaut. 

Zenith

Defy Extreme Diver Microblasted Titanium / Ceramic / Black/Yellow Matte / Strap

Defy

Fluted

The Rolex Datejust 41 is an oversized variation of the iconic Datejust model, replacing the relatively short-lived Datejust II. It was introduced in 2016 for the Rolesor (two-tone) models, and 2017 for the stainless steel variations. As indicated in the name, the case measures 41mm across. It houses the Rolex caliber 3235 movement, which features a 70-hour power reserve and a Chronergy escapement. As is customary with the Datejust family, the Datejust 41 is available in a range of configurations.

Reference 126334 has a stainless steel case and a white gold fluted bezel. It is fitted with either an Oyster or Jubilee bracelet.

Datejust 41 Fluted / Silver / Jubilee

Bell & Ross, founded in 1992 in Paris, France is a brand known for its utilitarian and aviation-inspired watches. Established by Bruno Belamich (“Bell”) and Carlos A. Rosillo (“Ross”) while they were classmates, Bell & Ross has carved a niche for itself in the world of professional timepieces. The brand's collections, including the BR Instrument and Vintage series, combine rugged design with precision engineering. Bell & Ross watches are trusted by military and aviation personnel for their durability and functionality.

Bell & Ross

BR 05 Stainless Steel / Blue / Rubber

Instruments

BR 05 Steel / Black / Arabic / Strap

BR 05

SuperOcean 44 Steel / Blue / Strap

Royal Day-Date 41 Notched / Blue / Diamond-Set / Bracelet

Royal

Diamond-set

Quartz

De Ville Prestige Quartz 27.4 Two-Tone / Diamond-Set / Silvered Butterfly / Diamond-Set Roman / Steel/Red Gold

Diamond-Set Roman

De Ville

Superocean Heritage II B20 Automatic 44 Steel / Black / Bracelet

SuperOcean Heritage

Super Avenger B01 Chronograph Night Mission 46 Titanium / Ceramic / Black Camouflage / Arabic / Strap

Avenger

Pelagos FXD Chrono 43 Carbon / Black / Strap

Seamaster Planet Ocean 600M Co-Axial 42 Steel / Blue Ceramic / Black / Arabic / Steel

Black Bay 36 Steel / Blue / Diamond-Set / Bracelet

Heritage Black Bay Chronograph 41 Steel / Aluminum / Blue / Silvered / Bracelet

Annual Calendar

Sky-Dweller / Fluted / Blue / Oyster

Sky-Dweller

Dual Time

Breitling for Bentley GMT Light Body B04 S 45 Titanium / Black Royal Ebony / Arabic / Strap

Breitling for Bentley

Oyster Perpetual 36 Blue

IWC, also known as International Watch Company, was founded in 1868 in Schaffhausen, Switzerland by an American watchmaker—Florentine Ariosto Jones. IWC is a brand known for its precision engineering & distinctive design plus has consistently produced exceptional timepieces that combine functionality and elegance. IWC's most popular models as of late are the Pilot's Watch and Portugieser. With a heritage rooted in aviation and maritime exploration, IWC continues to create watches that capture the spirit of adventure.

Portuguese Chronograph Classic Ardoise

Portugieser

Pelagos FXD Chronograph Alinghi RedBull Racing Edition 

Heritage Black Bay / Black / Bracelet

Introduced in 2020, the Rolex Submariner reference 126610LN-0001 has a stainless steel case measuring 41 mm across, which is ever-so slightly larger than the previous generation. Power comes from the self-winding caliber 3235.

Submariner 41 Date

SwissTimepieceCo LLC