The PAM 00001 Firenze was created for the Florence Panerai boutique. It features a stainless steel case and a black dial, sporting the words 'Luminor Marina' at 12 and 'Panerai Firenze' at 6. it is not a limited edition per sé, although production was limited and the watch is only available in Florence. The case back is engraved with the image of the original boutique.
Panerai, established in 1860 in Florence, Italy by Giovanni Panerai, has a storied history rooted in military heritage. The Panerai Luminor and Panerai Radiomir are two of the most popular models, recognized for their bold aesthetics and functionality. With a commitment to precision and durability, Panerai remains a favorite among enthusiasts seeking adventure and style. Some of the biggest fans of Panerai have even given themselves a name—Paneristi.